{"product_id":"general-idea-aqui-poster-1985","title":"GENERAL IDEA \"AQUI\" POSTER, 1985","description":"\u003cdiv id=\"id6\"\u003e\n\u003cp class=\"p1\"\u003e\u003cspan class=\"s1\"\u003e\u003ca href=\"https:\/\/www.caviar20.com\/collections\/general-idea\"\u003eGeneral Idea\u003c\/a\u003e\u003c\/span\u003e\u003cspan class=\"s2\"\u003e was founded in 1967 in Toronto by AA Bronson (b. 1946), Felix Partz (1945-1994), and Jorge Zontal (1944-1994). Over the course of 25 years, they made a significant contribution to post-modern and conceptual art in Canada and beyond.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003eWith their subversive approach and interest in parody and appropriation, General Idea addressed a broad range of social and art-world issues including consumerism, media consumption, the cult of the artist, and AIDS.\u003c\/p\u003e\n\u003cdiv\u003e\n\u003cp\u003eGeneral Idea was both prolific and multi-disciplinary (way before it became de rigueur) creating works in a wide range of media including photography, sculpture, painting, mail art, video, performances, installations, and (perhaps most notably) artist multiples.\u003c\/p\u003e\n\u003cp\u003e\u003cspan class=\"s2\"\u003eThis poster was made for AQUI! Magazine, a publication that released their issues in XL poster format mailed in a cardboard logo envelope. AQUI! ran for about 12 issues from 1984-1985, working with various artists including Barbara Kruger, Gilbert \u0026amp; George, Cliff Baldwin, among others. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan class=\"s2\"\u003eThe posters were printed by Norman Lassiter, a master printmaker and one of Warhol's printers. Lassiter was an expert at creating large and technically challenging screenprints like this one. The magazine sought to create designs for all that could be viewed by all: pre-internet paper-based democratic art making. \u003c\/span\u003e\u003cspan class=\"s2\"\u003e\u003cmeta charset=\"utf-8\"\u003eThis General Idea poster was released for AQUI's 7th issue.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003eThe image comes from another GI work, \"\u003ca href=\"https:\/\/www.caviar20.com\/products\/general-idea-ghent-scarf-the-poodle-never-begs-except-for-meaning-1984\"\u003eGhent Flag\u003c\/a\u003e,\" which they made in 1984 to coincide with an exhibition at the Museum Van Hedendaagse Kunst, Gent. The image represented their version of the city's flag, replacing the lion with a recurrent GI symbol: the poodle.\u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003eQuestions about this piece? \u003c\/span\u003e\u003ca href=\"mailto:troy@caviar20.com\"\u003e\u003cspan class=\"s4\"\u003eContact us,\u003c\/span\u003e\u003c\/a\u003e\u003cspan\u003e \u003c\/span\u003e\u003cspan\u003ecall +1.416.704.1720, or visit our\u003c\/span\u003e\u003cspan\u003e \u003c\/span\u003e\u003ca href=\"https:\/\/tbz8zgjjkz7m1km8-742712.shopifypreview.com\/pages\/contact\"\u003eToronto gallery\u003c\/a\u003e\u003cspan\u003e.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\"Poodle: AQUI\"\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003ePoster for AQUI Magazine\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eCanada, 1985\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003eOversize-poster in paperboard envelope: screenprint\u003c\/p\u003e\n\u003cp\u003eFrom an edition of 250\u003c\/p\u003e\n\u003cp\u003ePublished by AQUI Magazine, Brooklyn\u003c\/p\u003e\n\u003cp\u003eSigned \"AA Bronson for General Idea\"\u003c\/p\u003e\n\u003cp\u003e69\"H 45\"W (work, unfolded)\u003c\/p\u003e\n\u003cp\u003e11\"H 17\"W (folded)\u003c\/p\u003e\n\u003cp\u003eVery good condition. With original paperboard mailer envelope.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"General Idea","offers":[{"title":"Default Title","offer_id":47830732767468,"sku":"06-26","price":950.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0074\/2712\/files\/Caviar20_GeneralIdea-big-poster_01.jpg?v=1782489436","url":"https:\/\/www.caviar20.com\/products\/general-idea-aqui-poster-1985","provider":"Caviar20","version":"1.0","type":"link"}