{"product_id":"general-idea-test-pattern-t-v-dinner-plates-poster-1988","title":"GENERAL IDEA \"TEST PATTERN: T.V DINNER PLATES (POSTER)\", 1988","description":"\u003cdiv id=\"id6\"\u003e\n\u003cdiv\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cp\u003e\u003ca href=\"https:\/\/www.caviar20.com\/collections\/general-idea\"\u003e\u003cspan style=\"font-weight: 400;\"\u003eGeneral Idea\u003c\/span\u003e\u003c\/a\u003e\u003cspan style=\"font-weight: 400;\"\u003e\u003cspan\u003e \u003c\/span\u003ewas founded in 1967 in Toronto by AA Bronson (b. 1946), Felix Partz (1945-1994), and Jorge Zontal (1944-1994). Over the course of 25 years, they made a significant contribution to postmodern and conceptual art in Canada and beyond.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eThe group was both prolific and multi-disciplinary long before it became de rigueur. They worked across a wide range of media including photography, sculpture, painting, mail art, video, installations, multiples, and performance. \u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003eWith their subversive approach and interest in parody and appropriation, General Idea addressed a broad range of social (and art-world) issues including the cult of the artist, mass media, queer identity, and consumerism.\u003c\/span\u003e\u003cspan\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003e\u003cmeta charset=\"utf-8\"\u003e \u003cspan\u003eThis poster was produce in promotion of the exhibition \u003cmeta charset=\"utf-8\"\u003eT\u003cem\u003eest Pattern: T.V Dinner Plates from the Miss General Idea Pavillion\u003c\/em\u003e at Spiral (Wacoal Art Center), Tokyo, 1988. \u003c\/span\u003e\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e\u003cspan\u003eThe initial impetus to create the \"\u003c\/span\u003eTest Pattern\"\u003cspan\u003e works came from the exhibition venue itself, Spiral, in Tokyo, Japan. Established in 1985 by the Wacoal Corporation, Spiral is an arts center that includes exhibition spaces, a restaurant, a gallery shop, and a cutting-edge video production facility.\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003e\u003cspan\u003e\u003cmeta charset=\"utf-8\"\u003eGeneral Idea was intrigued by the concept of a place where you can \"look, shop, and eat\" and thus produced a work that could participate in all three while featuring the prevailing image of Japanese life, a video monitor. \u003c\/span\u003e\u003c\/span\u003e\u003cspan\u003eExpanding on their 1979 video piece \"Test Tube\"\u003cem\u003e, \u003c\/em\u003ethis now iconic GI test pattern reproduces the TV screen to comment on the ubiquity and dominance of television at the end of the 20th century. \u003c\/span\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cp class=\"p1\"\u003e\u003cspan\u003eQuestions about this piece? \u003c\/span\u003e\u003ca href=\"mailto:troy@caviar20.com\"\u003eContact us\u003c\/a\u003e\u003cspan\u003e, call +1.416.704.1720, or\u003c\/span\u003e\u003cspan\u003e \u003c\/span\u003e\u003ca href=\"https:\/\/www.caviar20.com\/pages\/contact\"\u003evisit our Toronto Gallery\u003c\/a\u003e\u003cspan\u003e.\u003c\/span\u003e\u003c\/p\u003e\n\u003cdiv\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003e\"Test Pattern: T.V Dinner Plates from the Miss General Idea Pavillion\" \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eJapan, 1988\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003ePoster: offset lithograph on paper\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eUnnumbered and unsigned edition\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003e28.75\"H 20.5\"W (work)\u003c\/span\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003ePublished by SPIRAL (Wacoal Art Center), Tokyo\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003e\u003cmeta charset=\"utf-8\"\u003eVery good condition\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eNote: Poster published to accompany the exhibition of the same name at Spiral (Wacoal Art Center), Tokyo, Japan (14 October-6 November 1988).\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eSelected References:\u003cbr\u003e- \u003cem\u003eGeneral Idea Editions: 1967-1995\u003c\/em\u003e (Mississauga: Blackwood Gallery, 2003), #8814 (ill.)\u003cbr\u003e- Sack, Adriano (interview). “A Long and Winding Road AA Bronson,” \u003cem\u003eSleek\u003c\/em\u003e, Berlin, 11 (summer 2006), 55 (ill.).\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003eSelected Exhibitions:\u003cbr\u003e- \u003cem\u003eTest Pattern: T.V. Dinner Plates from the Miss General Idea Pavillion\u003c\/em\u003e, Spiral (Wacoal Art Center), Tokyo, Japan, 1988\u003cbr\u003e- \u003cem\u003eGeneral Idea’s ¥en Boutique\u003c\/em\u003e, Galerie Esther Schipper, Cologne, Germany, 1989\u003cbr\u003e- \u003cem\u003eArt Metropole: Learn to Read \/ Apprendre à lire\u003c\/em\u003e, National Gallery of Canada Library and Archives, Ottawa, 1998\u003cbr\u003e- \u003cem\u003eGeneral Idea Editions: A Selection\u003c\/em\u003e, Printed Matter, New York, USA, 2003\u003cbr\u003e- \u003cem\u003eGeneral Idea Editions: 1967-1995\u003c\/em\u003e, international touring exhibition, 2003-07\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"General Idea","offers":[{"title":"Default Title","offer_id":68232348795116,"sku":"11-26","price":950.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0074\/2712\/files\/Caviar20_General-Idea-Test-Pattern-T.V-Dinner-Plate-from-the-Miss-General-Idea-Pavillion-poster_01.jpg?v=1794667701","url":"https:\/\/www.caviar20.com\/products\/general-idea-test-pattern-t-v-dinner-plates-poster-1988","provider":"Caviar20","version":"1.0","type":"link"}