Andy Warhol


Andy Warhol is arguably the most important American artist of the 20th century. He not only created Pop Art, but had a lasting affect on artists and image-making throughout Western culture and beyond. 

While working as a commercial designer with high-art world ambitions, Warhol designed these folders as a promotional gift for one of his patrons, Vanity Fair , around 1955-56. A gold-stamped text on the inner corner explains the folders origins and slips in some signature Warhol self-promotion noting his "paintings are exhibited in many leading museums and commercial galleries." It was a grandiose claim that at the time of creation was still about a decade away from reality. Though history has proven it to be accurate foreshadowing.

In addition to self-promotion, these folders showcase other key motifs in Warhol's oeuvre; stylized animals, pastels, patterns of figurative elements.  

These folders are a testament to Warhol's focused vision as a true artist, even while still working as a "commercial artist". 

Questions about this piece? Contact us or call +1.416.704.1720

"Happy Butterfly Days Commercial Folder"

Offset lithograph in colors on manila folder

USA, circa 1956

Singed in the plate

12.5"H 19.25 W

(Explanatory label from Vanity Fair inside back lower corner)

Mild time staining at edges.

Overall very good condition.

Shipping: $75 for continental USA 


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Our inventory is divided between New York and Toronto. 

- Where do you ship to?
We can ship anywhere. Typically when we ship within North America we prefer to use FedEx or DHL. To Europe, Asia and beyond we generally use DHL. 

- How much does it cost to ship?
For shipments within North America, we typically charge a flat rate fee. Many items on our site will list the rate. For shipping outside of North America, we can easily provide a quote and will look for the most efficient and economical option.

Most of the items on our site can be easily shipped internationally.

Occasionally we will recommend that an artwork be removed from its frame for shipping. Larger framed works are typically framed with plexiglass. We export over 80% of what we sell, so we are comfortable shipping anywhere. 

- Are there additional taxes or fees?
When a work is valued above $2,500 usd there is a possibility of tax of 0.35%, but this is applied sporadically. There can similarly be an additional fee for customs brokerage and this can range from $20 - $65. US Taxes, duties and customs brokerage are not included in our flat rate shipping. However most of our shipments to the US enter without any additional fees. 

- Do you provide a certificate of authenticity?
Yes, we guarantee everything we sell. We can provide both a digital and printed version of our certificate of authenticity. 

What is your return policy?
- Caviar20 wants you to be 100% satisfied with your purchase. We have a 7 day no-questions full refund return policy for your purchase. Shipping charges are non-refundable. Return shipping is the responsibility of the customer. After 8 days returns are given a credit note. There is no expiration for our credit notes.

- What payment methods do you accept?

If purchasing directly online, Caviar20 accepts all major credit cards as well as Paypal. If invoiced, Caviar20 accepts all major credit cards on regularly priced merchandise. 

Discounted material must be paid by wire transfer, or with Paypal (if funds are sent as 'friends and family'). There is a 3.5% administration fee for credit cards on discounted material. 

Caviar20 does not accept personal checks or Zelle. 

Canadian clients are welcomed and encouraged to pay with interac.
Please contact us directly at if interested in paying with a cryptocurrency (Bitcoin, Ethereum).


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