GENERAL IDEA, “GHENT SCARF”, 1984

$1,250

General Idea formed in 1967 in Toronto and over the next nearly 30 years, the trio made a remarkable contribution to post-modern art. 

With their subversive approach and interest in parody and appropriation, General Idea addressed a broad range of social and art-world issues including consumerism, media consumption, the cult of the artist and AIDS.

General Idea was both prolific and multi-disciplinary (way before it became de rigueur) creating works in a wide range of media including photography, sculpture, painting, mail art, video, performances, installations and (perhaps most notably) artist multiples.

‘Ghent Flag’ was created in 1984 to coincide with a General Idea exhibition at the Museum Van Hedendaagse Kunst, Gent. The boxed work contains their version of the city of Ghent's flag. However they replaced the lion with a poodle, a recurrent symbol in General Idea’s practice that is both cute and subversive.

The reception of this work was controversial. One of the artists, AA Bronson, explained, “City hall is in an uproar—the mayor has made a public statement in favour of poodles (poodles are alert while lions sleep)—the papers love it—today the Minister of Tourism was caricatured in the paper as a General Idea poodle. Today 50 full-size flags go up around the city.” 

The box also contains two sheets with a short text in English and in Flemish by Jan Hoet, the founder of the S.M.A.K. in Ghent, Belgium.

Questions about this artwork? Contact us or call +1.416.704.1720

Ghent Scarf, 1984

From an edition of 500

Signed and numbered by the artist 

Screenprint on nylon, 2 title sheets (offset on paper)

Black card box with gold hot-stamp lettering

10"W 10"H (box)

30"W 30"H (scarf) 

Published by Museum Van Hedendaagse Kunst, Germany

Produced to accompany the exhibition General Idea, Gent, 24 November 1984 – 6 January 1985, and reproduces General Idea’s Ghent flag in miniature.

Excellent condition

- Where does the inventory ship from?
Our inventory is divided between New York and Toronto. 

- Where do you ship to?
We can ship anywhere. Typically when we ship within North America we prefer to use FedEx Ground. To Europe, Asia and beyond we generally use DHL. Occasionally we use CanadaPost, but will notify the client if this is the best option. 

- How much does it cost to ship?
For shipments within North America, we typically charge a flat rate fee. Many items on our site will list the rate. For shipping outside of North America, we can easily provide a quote and will look for the most efficient and economical option.

Most of the items on our site can be easily shipped internationally.

Occasionally we will recommend that an artwork be removed from its frame for shipping. Larger framed works are typically framed with plexiglass. We export over 80% of what we sell, so we are comfortable shipping anywhere. 

- Are there additional taxes or fees?
When a work is valued above $2,500 usd there is a possibility of tax of 0.35%, but this is applied sporadically. There can similarly be an additional fee for customs brokerage and this can range from $20 - $65. US Taxes, duties and customs brokerage are not included in our flat rate shipping. However most of our shipments to the US enter without any additional fees. 

- Do you provide a certificate of authenticity?
Yes, we guarantee everything we sell. We can provide both a digital and printed version of our certificate of authenticity. 

What is your return policy?
- Caviar20 wants you to be 100% satisfied with your purchase. We have a 7 day no-questions full refund return policy for your purchase. Shipping charges are non-refundable. Return shipping is the responsibility of the customer. After 8 days returns are given a credit note. There is no expiration for our credit notes.

You may also like