GENERAL IDEA, “YEN SCARF”, 1991
General Idea formed in 1969 in Toronto and over the next nearly 30 years, the trio made a remarkable and inimitable contribution to post-modern art.
With their subversive approach and interest in parody and appropriation, General Idea addressed a broad range of social (and art-world) issues including consumerism, media consumption, the cult of the artist, art collecting and AIDS.
The ¥en Boutique, created in 1991, was a bold play on the contrast between luxury shopping and gallery acquisition, another strong statement by General Idea on consumption. ‘Yen Scarf’ is a perfect representation of the spirit of GI in this era, commenting on the rising economic dominance of Japan, both in the general world economy and the art world at the time.
The kiosk (which sporadically offered multiples for sale) was created by the group for museum display. The boutique format continued to hold interest for the group in the 1990s. The final boutique General Idea created was Boutique Coeurs volants, 1994/2001.
GI's dedication to creating multiples was tied to their critical interest in consumerism and art collecting/shopping. AA Bronson explained, “General Idea was at once complicit in and critical of the mechanisms and strategies that join art and commerce, a sort of mole in the art world.”
Questions about this artwork? Contact us or call +1.416.704.1720
Screenprint on crêpe-de-Chine
(Also, title card (offset on paper), in black linen-covered card box with gold hot-stamping)
Signed and numbered by the artists
From an edition of 48
55"H 55"W (scarf)
15"H 15"W (box)
Published by Massimo De Carlo Arte Contemporanea
Very good condition
- Where does the inventory ship from?
Our inventory is divided between New York and Toronto.
- Where do you ship to?
We can ship anywhere. Typically when we ship within North America we prefer to use FedEx or DHL. To Europe, Asia and beyond we generally use DHL.
- How much does it cost to ship?
For shipments within North America, we typically charge a flat rate fee. Many items on our site will list the rate. For shipping outside of North America, we can easily provide a quote and will look for the most efficient and economical option.
Most of the items on our site can be easily shipped internationally.
Occasionally we will recommend that an artwork be removed from its frame for shipping. Larger framed works are typically framed with plexiglass. We export over 80% of what we sell, so we are comfortable shipping anywhere.
- Are there additional taxes or fees?
When a work is valued above $2,500 usd there is a possibility of tax of 0.35%, but this is applied sporadically. There can similarly be an additional fee for customs brokerage and this can range from $20 - $65. US Taxes, duties and customs brokerage are not included in our flat rate shipping. However most of our shipments to the US enter without any additional fees.
- Do you provide a certificate of authenticity?
Yes, we guarantee everything we sell. We can provide both a digital and printed version of our certificate of authenticity.
What is your return policy?
- Caviar20 wants you to be 100% satisfied with your purchase. We have a 7 day no-questions full refund return policy for your purchase. Shipping charges are non-refundable. Return shipping is the responsibility of the customer. After 8 days returns are given a credit note. There is no expiration for our credit notes.
- What payment methods do you accept?
Canadian clients are welcomed and encouraged to pay with interac.