
James Rosenquist
JAMES ROSENQUIST “MOON BEAM MISTAKEN FOR THE NEWS" 1971
James Rosenquist (1933-2017) was one of the most important contributors to American Pop Art.
Shortly after moving to New York City in the 1950s to study fine art, Rosenquist became a commercial painter working on advertising billboards. He worked with dedication as a commercial painter for three years - a time which acted as both the technical training and inspiration for his aesthetic as an artist.
In the early 1960's, Rosenquist began exhibiting painted assemblages of elements from American advertising of the era. He combined culled imagery from prints, photos, and periodicals into bold, playful compositions.
This lithograph is part of Rosenquist's Cold Light suite. He made the prints in the aftermath of surviving a traumatic car wreck, punctuating them with a cold, white moon-circle. In the lithograph, layered blue, orange, and grey marks converge to create depth and dimension, evoking an interior shrouded in darkness. A stark, flat blue shape pierces the veil, the moon in its top right corner shining onto the floor, revealing global newspaper headlines.
The suite retains a somber, poetic, and contemplative tone throughout, though this particular work is based on a lighthearted story:
"I had a lot of fun on the farm with my cousin Archie. He’d been in the battalion that liberated Buchenwald and he told me they had used one room there for the latrine. He said he mistook a moonbeam for a piece of toilet paper on the latrine floor and tried to pick it up. ‘Damn, have you ever tried to wipe your ass with a moonbeam?’ I later made a print based on this image called Moon Beam Mistaken for the News.” -James Rosenquist
The Cold Light suite proved instrumental in the family’s immediate recovery; faced with mounting medical expenses, Rosenquist sold the suite in its entirety to cover the debts he had accumulated. The project marks a turning point in Rosenquist’s dynamic life and foreshadows his growing interest in outer space, which would come to dominate the imagery of his later prints.
"Moon Beam Mistaken for the News" is held in the permanent collection of the National Gallery, Washington, DC.
Questions about this piece? Contact us, call +1.416.704.1720, or visit our Toronto Gallery.
"Moon Beam Mistaken for the News”
From: Cold Light suite
USA, 1971
Five-color lithograph on Arches Cover wove paper
From an edition of 70
Signed, titled, dated, and numbered "3/70", lower edges
Published by Graphicstudio, U.S.F., Tampa (with their blindstamp)
22.5”H 30”W (sheet)
25.5"H 33"W (framed)
Very good condition
Reference: Glenn 38
Artist studio registration: #71.E04
- Where does the inventory ship from?
Our inventory is divided between New York and Toronto.
- Where do you ship to?
We can ship anywhere. Typically when we ship within North America we prefer to use FedEx or DHL. To Europe, Asia and beyond we generally use DHL.
- How much does it cost to ship?
For shipments within North America, we typically charge a flat rate fee. Many items on our site will list the rate. For shipping outside of North America, we can easily provide a quote and will look for the most efficient and economical option.
Most of the items on our site can be easily shipped internationally.
Occasionally we will recommend that an artwork be removed from its frame for shipping. Larger framed works are typically framed with plexiglass. We export over 80% of what we sell, so we are comfortable shipping anywhere.
- Are there additional taxes or fees?
When a work is valued above $2,500 usd there is a possibility of tax of 0.35%, but this is applied sporadically. There can similarly be an additional fee for customs brokerage and this can range from $20 - $65. US Taxes, duties and customs brokerage are not included in our flat rate shipping. However most of our shipments to the US enter without any additional fees.
- Do you provide a certificate of authenticity?
Yes, we guarantee everything we sell. We can provide both a digital and printed version of our certificate of authenticity.
What is your return policy?
- Caviar20 wants you to be 100% satisfied with your purchase. We have a 7 day no-questions full refund return policy for your purchase. Shipping charges are non-refundable. Return shipping is the responsibility of the customer. After 8 days returns are given a credit note. There is no expiration for our credit notes.
- What payment methods do you accept?
Canadian clients are welcomed and encouraged to pay with interac.
